Bon Iver Are Walking the Sustainability Walk
The band’s merch saved 9.9 million gallons of water last year.
In 2019, Bon Iver made the switch to consciously sourced merch. In collaboration with Eau Claire print shop Ambient Inks in Wisconsin, the band has now sold over 20,000 garments in support of their latest album, i,i, and resulting arena tour.
In all, Bon Iver has saved almost 10 million gallons of water, reducing nearly 75,000 ounces of harmful chemicals and 30,000 ounces of crude oil, and removing 28,000 bottles from landfills.
This week, the band additionally launched a line of upcycled pillows, hip packs, and backpacks with Looptworks, which will assist in job creation and waste prevention.
You can learn more about the process behind Bon Iver’s sustainable choices in the video below, and get additional info here. The band are releasing their tenth anniversary edition of Blood Bank on March 27, and promise to sell more organic and eco-friendly goods on their forthcoming 2020 tour.