With McDonald’s recent rebranding of the Hamburglar as a TV-ready hip suburban dad, the world took another startling step today toward the horrible inevitability of a fast-food-themed cinematic universe. Colonel Sanders, the iconic fried chicken tycoon who was recently given new life by SNL alumnus Darrell Hammond in a string of ads, is now getting the superhero treatment with a graphic novel that details the KFC founder’s origin story.
In a press release from the company, chief marketing officer Kevin Hochman said, “Harland Sanders wasn’t born ‘The Colonel.’ Like most comic book heroes, he started out as an underdog and overcame obstacles that gave him superhuman cooking skills and an amazing superhero costume. Both catapulted him to iconic status.”
The comic, which, according to the release, is “one hundred precent true,” focuses on Sanders’s early life, from his birth in 1890 to his string of odd jobs during the Depression, and ultimately the discovery of his “secret power”—the ability to alchemically craft finger-lickin’ fried food out of ordinary chicken and secret herbs and spices.
Physical copies of the comic, titled KFC Presents: The Colonel’s Adventure Comics, will be distributed at San Diego Comic-Con this weekend, but you can read the digital version right now, below.
(via Paste)