Skepta Is Living the Good Life in “Eyes on Me” Video

The Matthew Walker–directed visual depicts him in fashion campaigns and promoting his products.
Skepta Is Living the Good Life in “Eyes on Me” Video

The Matthew Walker–directed visual depicts him in fashion campaigns and promoting his products.

Words: Margaret Farrell

September 02, 2021

Skepta released a five-track EP in July called All In. Today, we get the visual treatment for the bravado-heavy track “Eyes on Me.” The song details Skepta’s major glow up and how determined hard work can bring the arrival of a whole new lifestyle. The video is directed by Matthew Walker and features the grime artist embracing a very glamorous day.

Is it work or is it play? The “Eyes on Me” video shows Skepta in a photoshoot for his recent Bottega Veneta campaign, drinking his own rum created in collaboration with Havana Club, and working on his latest fragrance “Sound of the Brave.” The visual mimics his quick-lipped verses: “Who’s that boy in the new Bottega sipping the Havana no chaser?” It’s him! Despite all that work, there’s a fair amount of play; sipping on his Havana, he plays cards and pool, making sure his hard work is met with equal pleasure.

Check it out below.