With only a handful of songs set to tape at this point, it’s been exciting to hear what direction each one of San Diego rockers Pleasure Pill’s singles takes—ranging as their sound does from the ’60s-set psych of “Wonder How” to the more contemporary genre fusion of “Not Giving Up.” As they prepare to hit the stage tomorrow for a hometown show at the Soda Bar, the group is unleashing another new track which sonically lands directly between the soaring melodies of the ’90s Britpop movement and the raucous American garage rock revival that would unfold in the following decades, which in turn was largely informed by the ’60s-era production work of Phil Spector.
As vocalist Jonah Paz tells it, “I’d Rather Be” has a relatively long history within the band. “‘I’d Rather Be’ was the first song I wrote for Pleasure Pill and the first song I showed to the band,” Paz notes. “At the core, it’s a sweet and simple pop song, in the vein of The Ronettes and The Shangri-Las, but matched with the volume and the harsh edge that the five of us can’t help but include in most everything we do. It’s been a staple in our set since the beginning, and will most likely stay in there forever.”
Check out a video for the track below, and find tickets for their Soda Bar gig with Uni Boys and Eric Schroeder here.
