FLOOD

FLOOD is a new, influential voice that spans the diverse cultural landscape of music, film, television, art, travel, and everything in between.
Soren Baker
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In Conversation
In Conversation: BbyAfricka Leaves Sad Songs Behind on Her New Two-Part LP “BigAfricka”

The Inglewood artist has graduated from somber “alternative R&B” to assured rapping—and people are starting to notice.

June 25, 2021
In Conversation
In Conversation: YehMe2 on Pushing Rap Forward by Returning to His Roots

With his new single “Dog Eat Dog” out now, the former Flosstradamus producer prepares an EP of trunk-rattling, energetic beats made for the club.

May 24, 2021
In Conversation
In Conversation: Story Time with J.PERIOD

With the innovative “Story to Tell (Chapter One),” famed producer/DJ J.PERIOD delivers one of the most ambitious rap projects of the year.

April 21, 2021
Remembering the Intensity, Passion, and Compassion of DMX

Soren Baker recalls two late-’90s interviews with the rapper, who passed away last week at 50.

April 12, 2021
In ConversationIn Conversation
In Conversation: Morris Day On His Life in Funk with The Time and Prince

The legendary Minneapolis singer/musician is featured on the season debut of TV One’s “Unsung” series, highlighting his remarkable career.

March 19, 2021
In Conversation
In Conversation: Marlon Craft’s Intentional Grounding

With his new LP “How We Intended,” the New York rapper examines the beauty he sees in the struggle to achieve artistic and personal peace.

February 10, 2021
In Conversation
In Conversation: Pharoahe Monch Leads th1rt3en’s Magnificent Musical & Cultural Exorcism

The three-man band of Pharoahe Monch, Daru Jones, and Marcus Machado channel rage and musical amorphism on the stark “A Magnificent Day for an Exorcism.”

January 25, 2021
In Conversation
In Conversation: Slatt Zy’s Sleepless Nights

Fueled by a desire to make life better for himself and his family, Slatt Zy drips emotion on his charged new collection “East Lake Projects.”

December 18, 2020
In Conversation
In Conversation: Keedron Bryant Is the Voice of the People

Producer Dem Jointz and the thirteen-year-old vocalist discuss Bryant’s powerful viral hit “I Just Wanna Live” and collaborating on a full EP.

October 20, 2020
In ConversationIn Conversation
In Conversation: Chuck D Is Rebelling Against America’s New Gridlock

The Public Enemy rapper expounds on America’s technological dependency and how people on both sides of the fence may be getting duped.

October 15, 2020
Dinner Party Make Room at the Table

Kamasi Washington, Robert Glasper, 9th Wonder, and Terrace Martin on how their new supergroup is fit for the post–George Floyd world.

October 12, 2020
In Conversation
In Conversation: Toosii Invites Listeners Into an Inspirational and Aspirational World with “Poetic Pain”

The North Carolina–based rapper shares how his past shaped second album of 2020.

September 23, 2020
In Conversation
In Conversation: Kamasi Washington, Robert Glasper, 9th Wonder, and Terrace Martin Invite You to Their Dinner Party

The four artists want the music of their self-titled debut to bring people together.

July 23, 2020
In Conversation
In Conversation: RZA on Ol’ Dirty Bastard: “He Gave Up Fear”

The Wu-Tang Clan architect explains why ODB’s fearlessness contributed to his magic.

April 02, 2020
Art & Culture
Kobe Bryant: For Love of Music, For Love of the Game

Reflecting on Kobe’s long relationship with music and the industry’s profound appreciation of him.

January 30, 2020

Kendrick Lamar at FYF / photo by Rozette Rago

The 2010s: Another Decade of Hip-Hop Dominance

What the genre has been through in the last ten years.

November 26, 2019
Pink Sweat$ Is Doing Things His Way

David Bowden talks the compromises he’s refused to make with his chart-topping, guitar-driven R&B.

August 15, 2019
Breaking
Kari Faux Addresses the Shit That Makes Her Uncomfortable

The LA rapper discusses the bad friends and desire for solitude that inspired her recent EP “Cry 4 Help.”

July 22, 2019
Art & Culture
Cey Adams: Blue Ribbon Treatment

Pabst Blue Ribbon commissioned the muralist to create limited edition beer packaging. Today—the inaugural National Mural Day—marks the pair’s next collaboration.

May 07, 2019
Adrian Younge Is Pushing Music Forward By Recreating its Past

The Los Angeles–based producer learned the value of his music after being sampled by JAY-Z, leading to collaborations with Ghostface Killah and Black Thought.

April 15, 2019
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